Bartosz Skwarczek
Founder and President of the Supervisory Board G2A Capital Group, to which belongs G2A.COM
G2A.COM has established itself to be one of the most prominent marketplaces for digital entertainment since launching over a decade ago.
More than 30 million people from 180 countries have purchased over 100 million items from G2A.COM to date. Users can choose from over 75,000 digital offerings, including games, downloadable content (DLCs), as well as non-gaming items such as gift cards, subscriptions, software or e-learning — sold by sellers from all over the world.
Instant digital entertainment
G2A.COM is reshaping the world of ecommerce and has transformed the experience of gamers by offering instant digital offerings. It was the first to bring the marketplace model to the digital distribution space, demonstrating that gaming ecommerce did not have to be limited to just gaming platforms and stores.
Diversity in gaming
G2A.COM’s mission is to democratise digital entertainment and support inclusivity, with a particular focus on empowering women and people of all races and religions in the gaming and tech industries.
Potential sellers must go through a very strict business verification process before they can start selling.
The company was recognised for its significant impact on the global ecommerce and gaming market by securing first place in the Best Digital Marketing Campaign category for its impactful Celebrate Gamers’ Diversity campaign at the 2024 eCommerce Expo. This influential campaign highlights the company’s ongoing commitment to promoting diversity within the global gaming community and the broader digital entertainment world.
Payment innovation
G2A.COM prioritises secure and market-oriented opportunities, not only in terms of offers but also in the buying process. The marketplace implements payment strategies which cater for local preferences on a global scale, offering over 400 banking channels, with operators and payment service providers from all over the world.
Recently, G2A.COM introduced the popular Bizum payment method in Spain and has successfully integrated PayPal into its checkout process in regions, including the UK, where it is the preferred payment method. These upgrades ensure a streamlined, efficient and user-friendly journey for customers and intend to make digital entertainment choices easier and more enjoyable for users.
G2A.COM’s commitment to innovative payment methods and effectively aligning local payment methods to regional trends and market preferences has awarded the company third place in the Payments Innovations of The Year category at the 2024 eCommerce Expo.
Strict seller verification process
G2A.COM’s process for vetting sellers for the marketplace is one of the most rigorous in the ecommerce industry. Potential sellers must go through a very strict business verification process before they can start selling. Additionally, they have to present proof of purchase of any item they put up for sale.
